Why to Use Color WOW Raise the Roots?
• Instantly thickens and lifts limp hair.
• Gives long-lasting, instant voluminous results.
• Prevents drying of the hair and build-up.
• Provides a sleek finish.
•Soften and blend hair instantly with a few spritzes.
• Instantly volumize, without drying out the hair!
• The perfect solution for limp locks.
• Long-lasting lift all day.
How to Use?
Use on wet or dry hair; apply the spray to the roots. Have a style of your choice.
Removes tapes, tupees, bonds.
With Upgrade InfraCurl it is now possible to achieve defined curls and waves with low temperatures: hair will appear then softer, healthier and shiner.
The innovative technology of Upgrade InfraCurl uses infrared electromagnetic waves that conduct heat directly into the hair: allowing the use of temperatures 30% lower than conventional irons, the desired hair-set will be reached at 140 ° against 210 ° of traditional irons.
Upgrade InfraCurl benefits:
– Shiny hair and sealed hair cuticles
– No static electric effects, thus no frizzy hair
– Antibacterial and fungal actions on hair
Especially recommended for:
– Both fine and weak hair: in fact the effectiveness of use at low temperatures preserves hair from damages by high temperatures.
With Upgrade InfraCurl it is now possible to achieve defined curls and waves with low temperatures: hair will appear then softer, healthier and shiner.
High performance, professional infrared straightener plates that smooth hair while protecting it and giving it a softer feel. Just one pass is sufficient to produce a sensation of unrivalled smoothness in the case of the most rebellious hair; the plates are ideal in the case of fine and treated hair that requires low temperatures during styling.
Infrared technology uses electromagnetic waves that act directly on the internal structure of the hair in order to produce the best styling results temperatures 30% lower than conventional plates.
Movie star look waves or dishevelled effects with Newave. This waver is designed to create large waves in longer hair. Ergonomic, elegant and well balanced it guarantees maximum comfort for the user. Create unique, spectacular waves effortlessly with Newave.
Steam is the Upgrade line hair straightener that uses the power of steam to provide outstanding results in terms of styling, with an impeccable smoothing performance even on the most frizzy and difficult hair.
Velvety night leave-in treatment for hair. Actyva Night Treatment will nourish and moisturise your hair without weighing it down, thanks to the silicon-free formula. When you wake up your hair will be more manageable, softer and more radiant.
Drawing inspiration from the use of oils in the Mediterranean beauty rituals, ACTYVA created BELLESSERE: a line of multifunctional products with a base of argan and flax oils designed for the daily care of hair and body. These versatile, bare-bones products are perfect for the whole family and have a delicate scent that engages the senses. They leave the skin gently protected and velvety, and hair healthy, soft and with a brilliant shine.
Unlike typical formulas, Color Security Conditioners are uniquely formulated with
250mls
Finally! A “one and done” styling solution for most waves, classic curls and spirals.
Color Wow Dream Coat for Curly Hair is a humidity-proof anti frizz spray that moisturizes and revitalizes curly hair.
The perfect solution for the Curl Queen looking to keep her locks looking fresh all day long.